Resumé + Recommendations
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Taylor Kinser Design (Remote)
June 2012–present
Founder, Creative Director
Creative direction, design consultation and management, graphic design, and illustration services. Creating visual brand identities, publication design, environmental signage, and print and digital marketing. Collaborating with non-profits and businesses across diverse industries. Notable clients: Lodge Cast Iron, United Way Chattanooga, Very, LLC, Glass House Collective, and Groundswell Origins.Very, LLC (Remote)
Sept 2021–March 2023
Art Director
Owned and directed the visual brand strategy for marketing and sales initiatives. Successfully managed two visual brands during the 2022 rebrand creating an interim brand style guide and overseeing the visual content migration and recreation of 130+ thought leadership articles within 3 months. Co-led the selection and direction of vendors for a photo shoot, new website, and explainer video. Restructured the entire design process cutting down total workflow time with organized efficiencies. Hired, led, and mentored a team of 5 contracted designers. Increased LinkedIn engagement by 300% while serving as interim social media manager.Chronicles of Creating Podcast
Chattanooga, TN
June 2020–December 2020
Producer, Host
Created, managed, and hosted a quarantine-inspired podcast fostering creativity, featuring innovative minds, and encouraging self-expression and imagination.AIGA Chattanooga
June 2013–September 2019
Board of Directors, President
Led board initiatives to advance design in our city through membership development, event planning, and local collaborations. Redesigned internal processes and systems by defining workflows, streamlining event planning from concept to completion, and organizing sponsorship opportunities.
Board of Directors, Vice President/Secretary
Served as liaison between the executive board and individual members. Prepared and disseminated internal communications for the board, supporting the President. Planned events, facilitated ideas for board growth, and managed board member progress on internal tasks.Unum Group Chattanooga, TN
February 2015–February 2018
Communications SpecialistEstablished internal brand standards for visual communications. Revamped company-wide weekly email to enhance open and read rates. Developed presentations for senior leadership. Directed and strategized video shoots and internal campaigns.
KMT Creative Group, Inc. Chattanooga, TN
June 2009–June 2014
Junior Designer, Media Traffic Project ManagerRevamped and managed in-house information materials. Assisted art directors in B2C campaign video and photo shoots. Designed and co-managed content for company social media. Scheduled and uploaded radio and theater media to specified stations for clients.
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Groundswell: Unseen Wave of Business Growth
“Published Illustrations”
March 2023
60+ hand-drawn, published illustrations visually conceptualizing a new way of approaching marketing through the four steps to creating a groundswell: building your plan, giving value without expectation, growing your marketing ecosystem, and transforming your customers into advocates.
Huffington Post: Arts & Culture
“Bottled Emotions”
May 2014
Feature article written about a conceptual packaging project and accompanying zine designed to discuss the emotional availability of our culture and the nature of packaging intangible products.
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Adobe Creative Suite
Figma
Procreate
G Suite
ClickUp
Squarespace
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BFA Graphic Design
University of Tennessee at Chattanooga
May 2014
I highly recommend Taylor as an exceptional creative professional. As a former colleague, I had the pleasure of working closely with her during our time together. We tackled a complex company rebrand as well as reformatting our entire design process at Very. Taylor is exceptional.
Taylor is a truly talented individual who consistently delivers outstanding work. Her ability to merge strategic thinking with stunning design is impressive and sets her apart in the industry. She has an innate talent for creating visually captivating campaigns that effectively convey the message and capture the target audience's attention.
What makes Taylor truly remarkable is her commitment to excellence and her holistic approach to work. She deeply cares about the quality of her work and consistently strives for balance between communication and quality. Beyond aesthetics, she always considers the human and operational aspects of projects, resulting in designs that are not only visually appealing but also practical and efficient.
Furthermore, Taylor excels as a manager. She possesses excellent leadership skills, fostering a collaborative and supportive environment within the team. She inspires and motivates her colleagues, bringing out the best in everyone while maintaining a high level of professionalism.
In summary, Taylor is invaluable to any organization. Her exceptional skills, dedication to quality, and ability to see the bigger picture make her an outstanding creative professional. I confidently recommend Taylor for any role or project that requires top-notch design expertise and a true passion for excellence.
Elizabeth Hague
Marketing Executive
Taylor’s exceptional creativity and artistic vision shine through in every project she takes on, consistently delivering outstanding and captivating designs. With a strong commitment to professionalism and attention to detail, Taylor’s work sets the standard for excellence in the field of art direction. Her ability to bring ideas to life and effectively collaborate with cross-functional teams makes her a valuable asset to any organization.
Emily Maxie
Marketing Executive
I had the privilege of working with Taylor for almost two years during our time at Very. Not only is she an immensely talented and creative art director, she is also a strong communicator, incredibly organized, and a collaborative and supportive teammate – all qualities that helped make my job as project manager even more enjoyable.
It's not easy to balance a creative role with project deadlines, process improvement, and cross-functional team collaboration, but Taylor excels at striking that balance. She helped to streamline our creative processes and improve efficiency across the marketing team, while also managing a team of designers and consistently delivering beautiful, high-quality work.
Taylor would be a valuable asset to any organization. I am so glad to have worked with her, and I cannot recommend her enough.
Whitney Ratcliff
Director of Digital Project Management at Strategy Co.
I would love to keep Taylor as my best-kept secret for illustration. She was pivotal in helping me create my vision for my book Groundswell. Over two years, creating over 60 plus illustrations her ability to deliver was next level. I recommend Taylor to anyone who wants to catch the tsunami of creativity and expert illustration design!
Scott Martin
Author: Groundswell: The Unseen Wave of Business Growth | Marketer
She was creative, quick to respond, solution-minded, and extremely accommodative. I appreciated how she wanted to be a part of the whole creative process, from brainstorming all the way through final details.
Rachel Finch
Philanthropy Associate
United Way of Chattanooga
Taylor is not only an incredibly talented art director, she is an excellent communicator and collaborator that I hope I have the opportunity to work with again. During the time we spent in our mentoring sessions, I first hand witnessed Taylor move from thinking strictly about her individual contributions, to being a source of direction and leadership to her team of designers. She is an excellent multiplier, and can easily pick up any creative direction and bring it to life.
Andrew Frank
Product Design + Processes Leader
Very
Taylor is a facilitator of communication. In our time together, I often have perfect visibility of project needs and how they should look. When pitching direction, her artistic training allows room for eclectic solutions. Thoughtful and resourceful, Taylor activates creatives to help them deliver quality, on-brand messaging.
Taderal Reed
Senior Graphic Designer, ERG Leader, Author
Sales Loft
When designing a logo for our flower truck, Blumenwagen, we knew we had to have professional help. We chose Taylor because we trusted her and her vision. She handled it so well, that we hired her for our second flower truck, Little Blume. Our business has grown rapidly and I know that having professional and cohesive branding has been a big part of our growth.
Becca Coleman
Small Business Owner
Joli Jardin + Blumenwagen
She took the time to learn and understand the mission of Cempa in order to produce a product that aligned with our branding.
Melanie Connatser
Development Administrator
Cempa Community Care